The faces behind Tasaddur.
Plenty of agencies hide behind a logo. We put our faces in front of you — because the people building your presence are worth knowing.
Who we are, by name and face
A small, focused team — writing, building, and measuring with a feel for Arabic, not a translation of it.

Wahab Abu El Hija
Eight years running operations and growth at a fintech platform: launched its website and app, led its SEO and organic growth, and built its automation and retention systems. Leads website builds and Arabic SEO at Tasaddur end to end.
LinkedIn
Shaima Raouf
Arabic content manager at a fintech platform since 2022, and an Arabic analysis editor at Investing.com since 2015. Writes for the Arabic reader from the first word instead of translating at them; our Arabic style guide is hers.
LinkedInFairuz
Designs for the Arabic eye: RTL layouts, typography, and social visuals that feel local instead of flipped.

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